START Saluzzo

communicative and wayfinding elements

Project Info

Date 2018
Place Saluzzo (CN)
Commission Start Saluzzo
Typology Communicative and wayfinding elements
Materials and finishes Wooden strips
Contributions Elisa Cerini, Fondazione Amleto Bertoni

Project Description

Start Saluzzo is an annual festival promoted by Amleto Bertoni Foundation which highlights the artistic and artisan tradition of Saluzzo. From collaboration with Elisa Cerini the concept of a new form is born: a complex three-dimensional asterisk which creates different frames on each side. Each of them refers to a photograph, to a memory, theme symbol of the Start 2018. The asterisks, placed in different strategic points as communicative elements of wayfinding, were entirely made of wooden slats.


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